2. Recently, I noticed that Jack Daniels had changed its bottle shape and label a little. (Hey, I buy whiskey pretty frequently.) Here’s a case study of the brand refresh by the agency that did it. Nice work–I especially love the new copy bits on the side panel (under “A Refined Identity).
3. And speaking of advertising, how about some Don Draper nihilism to kick off the weekend? You’ll have to click through and wait through an ad (how meta!) but it’s worth it to hear him say, “What you call love was invented by guys like me to sell nylons.”